JFN Productions News Archive

Come and see us on stand A68 at NOPEX 2024

JFN Productions will be on stand A68 at NOPEX 2024, taking place over 14-15 April at ExCeL London.

Do pay us a visit, share your latest news, pick up your free copies of our magazines and find out about the services we offer.

Find out more here...

Your Healthy Living Environmental Champions 2023 winners announced

Over November and December last year we invited Your Healthy Living readers and followers to vote for their favourite natural brand based on each company's eco-friendly credentials.

We're pleased to say that the votes are now in and we can reveal our Environmental Champion for 2023: Ecozone. Our three Environmental Heroes are Unbeelievable Health, Organico and If You Care.

Find out more on the Your Healthy Living website.

Rude Health Magazine Awards 2023 winners announced

In the November/December 2022 issue of Rude Health Magazine we asked our readers to vote for their favourite products in eight categories. Everyone who voted was entered into a draw to win all the nominated products.

Our readers and followers voted for Best Gut Health Product, Best for Mental Health/Wellbeing, Best Immune Support, Best for Pain/Inflammation, Best New Product, Best Women's Product, Best Kids Product and Best Body/Personal Care.

The Platinum and Gold Award winning products in each category have now been announced here.

Health Stores Ireland/New Natural Business Retailer Awards 2023 announced

Twenty-two of Ireland’s natural health retailers were handed Awards in seven categories at Health Stores Ireland's inaugural ‘Putting Our Best Foot Forward’ event in Shannon, County Clare, this January.

The day was focused on networking, panel discussions and sectoral awards, with 40 trade exhibitors and over 60 retailer participants representing more than 70 health food shops.

The return of the annual Health Stores Ireland / New Natural Business Retailer Awards was the centrepiece of the day, with retailers picking up prizes under a range of categories, receiving due recognition for their resilience and innovation through turbulent trading years.

The winners and highly commended retailers in each category have been announced on the New Natural Business website. Find out more here.

Your Healthy Living Awards 2023 winners announced

From June to October 2022 we invited readers of Your Healthy Living to vote for their favourite health products from a range of categories.

Everyone who voted was entered into a draw to win an overnight break for two at Ramside Hall Hotel, Golf and Spa near Durham.

We received thousands of votes from our magazine, social media and website community, and the winners of Gold and Silver Awards in each category have now been announced.

Find out who the winners were here.

Your Healthy Living Environmental Champions 2023 open for voting

Environmental concerns are increasingly important to today's consumers, and this is no exception when it comes to the readers of Your Healthy Living. We know that sustainability and environmental impact are important factors when it comes to the products they buy.

With this in mind, we're giving Your Healthy Living readers and followers the chance to vote for the brands they feel are really making a difference and reducing their impact on the environment.

Voting in the Your Healthy Living Environmental Champions 2023 is now open on the Your Healthy Living website. Voting closes 31 December 2022 and the winner and runners-up will be announced in the March issue of Your Healthy Living.

Boost your festive sales with the Your Healthy Living Advent Calendar

Now in it's ninth successful year, this popular competition is designed to increase demand for your products, boosting your festive sales, online and in-store.

It will run as a series of one-day social media giveaways hosted on Facebook, Instagram and Twitter on weekdays throughout December.

Each prize is assigned a set day, or Advent Calendar window. On your set day we ask our followers to follow your social media profiles and leave a comment/share to enter and potentially win your prize.

This Advent Calendar competition is designed to get your brand in front of our 39,000+ followers, boosting your festive sales. Cost to participate is just £250+VAT.

Your Healthy Living Environmental Champions 2022 winners announced

In the November 2021 issue of Your Healthy Living we launched the Your Healthy Living Environmental Champions, where we invited our readers and followers to vote for their favourite natural brand based on their eco-friendly credentials. We received a fantastic response and we're delighted to be able to reveal our winners.

Environmental Champion 2022: Friendly Soap

Geoff Kerouac, Director of Friendly Soap, says: “We are delighted to have been chosen as the inaugural Your Healthy Living Environmental Champion 2022. Thanks to everybody that voted for us. It’s great to know that we are hitting the mark when it comes to running a future-proof business, creating products dedicated to a healthier planet, a fairer world and a bathroom that’s free from plastic.”

Environmental Hero 2022: Unbeelievable Health

Sarah Orecchia, founder of Unbeelievable Health, says: “I’m absolutely buzzing about Unbeelievable Health being chosen as an Environmental Hero. After many years of hard work and growing organically with no outside investment, we’ve stayed true to our mission and it’s great to be recognised. Your Healthy Living is one of the largest and most respected publications in the health and wellness trade so it’s an honour. We are truly grateful!”

Environmental Hero 2022: Ecozone

A spokesperson for Ecozone says: “As a brand, Ecozone is honoured to have been voted as an Environmental Hero with YHL. For over 20 years, it’s been the company’s ambition to provide more sustainable and ethical alternatives in place of conventional cleaning products to all. Many people often forget how damaging cleaning products can be, especially as hygiene is an integral part of living; what we’re using to maintain this is often overlooked. So, to know that like-minded brands, businesses, and the public have recognised us for our efforts over the last two decades is really special!”

Rude Health Magazine Awards 2023 open for nominations

Put forward your must-have products that have seen Irish consumers through 2022. Voted for exclusively by Rude Health Magazine readers and followers, this is your chance to be recognised as a leading brand that they would recommend.

All nominated products must be available in independent heath stores in Ireland.

Categories:

  • Best New Product (for products launched from January 2022 onwards)
  • Best Gut Health Product
  • Best for Mental Health/Wellbeing
  • Best Immune Support
  • Best Body/Personal Care
  • Best Women's Product
  • Best Kids' Product
  • Best for Pain/Inflammation

Awards entry cost: £245 per individual product.

Entries are announced in the November/December issue of Rude Health Magazine and supported with a mass of additional exposure via the Rude Health Magazine website, social media platforms and direct e-casts to our Irish consumer database, over a 3 month period.

Rude Health Magazine Awards are always in high demand, so secure your space now as entries appear in order of booking!

Contact Sharon on sharon@jfnproductions.co.uk or +44 (0)1223 894200 to secure your space.

Your Healthy Living becomes the official consumer title of Tree of Life and The Health Store

Your Healthy Living has been appointed the official consumer magazine of Tree of Life and The Health Store, delivering direct to their retail customers nationwide.

With this new partnership, Your Healthy Living becomes the official consumer title of the UK's two leading wholesalers, reaching health conscious consumers throughout the UK.

The first issue will be Your Healthy Living June/July 2022. To book your space contact Heidi on T: 01223 894200 or E: heidi@jfnproductions.co.uk.

Rude Health Magazine Awards 2022 winners announced

In the November/December 2021 issue of Rude Health Magazine we asked our readers to vote for their favourite products in eight categories. Everyone who voted was entered into a draw to win all the nominated products.

Our readers voted for Best Gut Health Product, Best for Pain/Inflammation, Best Body/Personal Care, Best Women's Product, Best Kids Product, Best Immune Support, Best Food/Drink and Best for Mental Health/Wellbeing.

We had a fantastic response from our magazine, social media and website community, whose votes gave us us a Platinum and a Gold Award winning product in each category. Find out who the winners were here.

Your Healthy Living Awards 2022 winners announced

We're delighted that so many of our Your Healthy Living readers and followers took the time to vote for their favourite health products in the Your Healthy Living Awards 2022.

Everyone who voted was entered into a draw to win either a spa break for two at Ragdale Hall or a luxury glamping retreat.

The Awards categories covered a broad spectrum of products, from Best for Immunity to Best Vegan Product. Find out who the winners were here.

Is your company an Environmental Champion?

6th October 2021

Enter your company for a chance to become a JFN Natural Health Industry Champion 2021.

Environmental Champion nominations will be featured in the November issue of Your Healthy Living, where we will be asking Your Healthy Living readers and social media followers to vote for the winner.

Nominated companies will be asked to choose three questions from a list provided, to tell our 340,000 readers and 36,000+ social media followers about what they are doing to protect the environment.

Entries will include in-print coverage with an image of either your product, your team or your workplace - whichever you think illustrates you best - plus your questions and answers, company logo and website address.

We will also be encouraging voting via e-casts, our social media platforms and on the Your Healthy Living website until voting closes on 31st December.

Cost is just £375 + VAT but space is limited so for more information and to book your space, contact Heidi today on T: 01223 894200 or E: heidi@jfnproductions.co.uk.

Your Healthy Living Product Awards 2021 open for voting

Voting is underway in the Your Healthy Living Product Awards 2021. Your Healthy Living readers and followers are voting for their favourite products in the following categories:

Voting closes on 15 October 2021 and the winners will be announced in the December issue of Your Healthy Living.

Industry support for New Natural Business

We've been delighted by the industry's response to the launch of New Natural Business.

Read the full story here...

Better Retailing & Retailing Better Online have evolved into New Natural Business

For a decade, Better Retailing Magazine has built a solid reputation for top-flight business advice in the natural products sector. More recently, Retailing Better Online has led the way in assisting retailers to expand their businesses in these challenging times.

Now these two progressive titles have evolved into one all-embracing companion for the entire health market.

Step forward New Natural Business, bringing together all the trends, expert advice, technical expertise, new product information and latest research just when it is needed more than ever before.

For more information contact sharon@jfnproductions.co.uk.

Your Healthy Living magazine providing free copies to the NHS

Your Healthy Living magazine has teamed up with Gold Key Media and Project Wingman to supply NHS Hospitals, including St Thomas's and the Woolwich Hospital plus many other sites in London, with copies of Your Healthy Living.

Gold Key Media already has re-charge hubs in many hospitals but has now also teamed up with Project Wingman which is an initiative set up by furloughed aircrew. The project is creating first class lounges in hospitals to help look after NHS workers, providing food, drinks and various free publications – in some they even have beauty products and care packages to give away.

These re-charge areas allow beleaguered staff some small moments of relaxation and escapism, before they head back to the wards. London is just the start, the scheme is growing daily and there will soon be similar lounges/areas in many hospitals throughout the UK. We will continue to provide Gold Key Media with as many copies of Your Healthy Living as we possibly can.

Your Healthy Living Product Awards 2020 winners announced

Earlier this year we invited our readers and online community to vote for their favourite natural health products in the Your Healthy Living Awards 2020. We had a fantastic response, with votes flooding in for the different categories, which ranged from Best Immunity Product to Best Beauty Supplement.

The votes have now been counted, giving us a Winner and Highly Commended product in each category. You can see the full results here...

Health Stores Ireland names top retailers

Health Stores Ireland in association with Better Retailing Magazine has named the best retailers of 2020 in five categories, together with special recognition and best product awards.

The retailer awards are normally presented at Vitality Expo in Dublin but this year were judged by an independent panel and presented remotely.

Alan McGrath, Health Stores Ireland organiser, said the retail awards demonstrated members’ resilience and focus on excellence. Three new stores were opened by Health Stores Ireland members in 2020.

“The core values of education, community, environment, innovation and empathy assisted retailers through the most difficult challenges they are likely to face,” he said. “The sector will emerge from 2020 in good health.”

Read the full story here...

Pat Curran Award for Excellence in Customer Service 2020 winner announced

Many Rude Health Magazine readers recently took the opportunity to recommend their Favourite Health Store Staff Member for the Pat Curran Award for Excellence in Customer Service for 2020. The overall winner Marion Moffatt who works at health store Nuts & Grains in Mullingar, Co Westmeath won a €500 cash prize and the store received €500 to give to a charity of their choice.

“I am beyond chuffed,” says Marion, “I’m glad we’ve managed to keep our customers happy and keep up good levels of customer service during a challenging year. I’m delighted they are happy with what we are doing here.”

Here’s what one reader said about Nuts & Grains: “I have been going to Nuts & Grains health store ever since I moved to Mullingar many years ago. It’s like entering Aladdin’s Cave with so many great items to choose from. Marion is always there with a smile and her helpful advice is always so welcoming.”

Read the full story here...

Rude Health Magazine Lockdown Product Awards 2020 winners announced

In the July/August 2020 issue of Rude Health Magazine we decided to celebrate natural health products that had helped our readers through the challenging period of lockdown, and also acknowledge the great work done by staff in health stores during this difficult time.

We had a fantastic response from our magazine, social media and website community, whose votes gave us us a Platinum and a Gold winner in each category. You can see the full results here...

Rude Health Magazine launches the Lockdown Product Awards 2020

Has your hero product helped our Irish readers cope through these extraordinary times? Nominate your product for the Rude Health Magazine Lockdown Product Awards.

These new awards recognise the products which are making a positive difference to peoples' lives during the COVID-19 crisis.

We publish the Award entries in the order they are booked, so booking early puts your product closer to the top of the list!

Entries will be voted for by Rude Health Magazine readers and followers, gaining exposure online, in print, via our social media and direct e-marketing.

Categories are:

  • Best Cleansing
  • Best Moisturiser
  • Best Hair Saviour
  • Best Sleep Aid
  • Best Calm/Stress
  • Best Immune Booster
  • Best Kids Product
  • Best Digestive Support
  • Best Energiser
  • Best Weight Management

Contact Sharon now to book your space - call +44 (0)1223 894200 or email sharon@jfnproductions.co.uk

Your Healthy Living Product Awards 2020 - nominations now open

We are now taking this year's nominations for the Your Healthy Living Product Awards. Choose one of your best selling or favourite products to enter into one of the following Award categories:

July issue categories

  • Best Women's Health product
  • Best Immunity product
  • Best Slimming / Detox product
  • Best Jointcare product
  • Best Vegan product
  • Best Toiletries & Beauty product
  • Best Stress Relief product

August issue categories

  • Best Gut Health product
  • Best Beauty Supplement
  • Best Heart / Cholesterol product
  • Best Baby / Children's product
  • Best Free From Food & Drink
  • Best CBD product
  • Best Sleep product

Voting opens when the relevant issue (July or August) is published and closes in October. Winners will be announced in the December issue.

Entries will be voted for by Your Healthy Living readers and followers, gaining exposure in print, online, via our social media and direct e-marketing.

We publish the Award entries in the order they are booked, so booking early puts your product closer to the top of the list!

Contact Heidi now to book your space - call +44 (0)1223 894200 or email heidi@jfnproductions.co.uk

Rude Health Magazine Awards 2020 winners announced

In the November/December 2019 issue of Rude Health Magazine we asked our readers to vote for their favourite products in five key categories. Readers voted for Best Irish Product, Best Retailer Tried & Tested Product, Best Food/Drink Product, Best Nutritional Supplement and Best Body/Beauty Product.

We had a fantastic response from our magazine, social media and website community, whose votes gave us us a Winner and a Highly Commended product in each category. Find out who the winners were here.

Your Healthy Living Awards 2019 winners announced

We're delighted that so many of our readers – from across the Your Healthy Living magazine, social media and website community – took the time to vote for their favourite health products in the Your Healthy Living Awards 2019.

Each reader entry was put into a draw to win a fantastic spa break for two at Ragdale Hall.

The categories ranged from Best Women's Health Product to Best CBD Product, with 13 categories in total – our biggest number to date. Find out who the winners were here.

Winners of the Health Stores Ireland/Better Retailing Magazine Awards 2019 announced

Ireland’s independent health food retailers celebrated in style as the Health Stores Ireland/Better Retailing Magazine Retailer Awards were presented in five categories during Vitality Expo in Dublin (28-29 September 2019).

The top five health stores were named as Here’s Health, Cork (Innovation and Business Development); Blásta Wholefoods, Dungarvan (Community Engagement); Evergreen, Galway (Training & Education); The Aloe Tree, Ennistymon (Environmental Initiatives); and Organico, Bantry (Digital Marketing).

Special Commendations in each category went to Food For Life, Kilkenny, and Health Matters, Dublin and Wicklow (Innovation & Business Development); Fruit ‘N Nut Place, Portlaoise, and Only Natural, Wexford (Community Engagement); Simple Simon’s, Donegal and Solero Viva, Tipperary (Training & Education); Loop de Loop, Castletownbere and Healing Harvest, Kinvara (Environmental Initiatives); Horan’s, Tralee and Evergreen, Galway (Digital Marketing).

Read the full story here...

Come and see us on Stand M41 at Natural & Organic Products Europe

JFN Productions celebrates its partnership with Natural & Organic Products Europe for the seventh year running.

The event is Europe's biggest tradeshow for natural and organic products, taking place at ExCeL, London, on 7-8 April 2019.

Visit us on Stand M41 where you can pick up your free copies of our magazines and find out about the services we offer, including social media management, video & photography services, digital marketing, contract publishing and more.

Better Retailing Magazine Awards winners to be named at HFI Awards Luncheon

The winners of The Better Retailing Magazine Awards will be announced on June 27th at the Health Food Institute's Annual Lecture and Lunch. This year the Health Food Institute will be celebrating its 40th anniversary at the event taking place at the Museum of Brands in London.

The Better Retailing Magazine Awards, designed to seek out and recognise excellence in independent health store retailing, are run in conjunction with the Health Food Institute. Each year natural health stores throughout the UK and Ireland are visited by Better Retailing Magazine's Secret Shoppers, and an overall winner and highly commended stores selected.

Last year's winner was Chester Health Store.

Rude Health Magazine Awards 2019 winners announced

In the November/December 2018 issue of Rude Health magazine, we asked readers to vote for their favourite products in three key categories.

Readers voted for Best Irish Product, Best International Product and Best Retailer Tried & Tested Product (from a shortlist drawn from Irish Association of Health Stores staff reviews).

We had a fantastic response from the Rude Health magazine, social media and website community, whose votes gave us us a Winner and a Highly Commended product in each category. Find out who the winners were here.

Winners of the Health Stores Ireland/Better Retailing Magazine Awards announced

Ireland's independent health food stores are in great shape - that's the conclusion following the first Health Stores Ireland/Better Retailing Magazine retailer awards presented in five categories during Vitality Expo in Dublin (8-9th September 2018).

The top five health stores were named as The Hopsack, Dublin (Innovation and Business Development); The Natural Health Store, Wexford (Community Engagement); Evergreen, Galway (Training & Education); Organico, Bantry (Environmental Initiatives); and Only Natural, Wexford (Digital Marketing).

Nominations in each category also included Sonas Wholefoods, Newcastle West, and Nuts & Grains, Mullingar (Innovation & Business Development); Fruit 'N Nut Place, Portlaoise, and Loop De Loop, Castletownbere (Community Engagement); Organico, Bantry and Natural Choice, Cork (Training & Education); The Aloe Tree, Ennistymon and Healing Harvest, Kinvara (Environmental Initiatives); Aquarian, Cahersiveen and Evergreen, Galway (Digital Marketing).

Special recognition for Environmental Initiatives in 2018 were also awarded to Simple Simons, Donegal; The Aloe Tree, Ennistymon; The Quay Co-op, Cork; and Healing Harvest, Kinvara.

Read the full story on the Better Retailing Magazine website

Your Healthy Living Social Media wins Silver at Essex Digital Awards

Our UK consumer title Your Healthy Living Magazine won a Silver Award for the Best Use Of Social Media For Business at the Essex Digital Awards 2018.

The winners of the fifth annual Essex Digital Awards were announced on 3rd May 2018 at a special event at Chelmsford's prestigious Hylands House. The Essex Digital Awards, which celebrate online achievements, have the largest following of any business awards held within the county.

"We are completely thrilled to have been recognised for our social media content. We work extremely hard to develop exciting profiles that help our brands to grow online and so to celebrate that with an Essex Digital Silver Award is the icing on the cake. Our creative team is constantly driving forward and achieving more and more for our social media management clients. We're all set to grow and help more businesses with their online content so if you're looking for an award-winning team to help with your social, you know who to ask!"

- Sian Anderson, Digital Communications Manager

Photo by Niki Jones Photography.

Your Healthy Living Product Awards 2018 – Nominations Open

We are now taking this year's nominations for the highly successful Your Healthy Living Product Awards. Nominate your best seller, a new product or a product that you are focusing on and enter in one of the categories below:

Featured in the July issue of Your Healthy Living:

  • Best Supplements & Remedies
  • Best Organic
  • Editor's Choice (only open to products featured as an Editor's Choice in the last 12 months)

Featured in the August issue of Your Healthy Living:

  • Best Free-From
  • Best Beauty
  • Best Toiletries
  • Best Eco
  • Best Slimming or Fitness

All nominated products will be featured in print, online, in e-casts and on social media.

Each category has a limited number of entries available. Please be sure to contact us as soon as you know that you would like to enter so we can be sure to secure your space.

Contact Heidi Thoday on 01223 894200 or at heidi@jfnproductions.co.uk to make your booking.

Come and see us on Stand S44 at Natural & Organic Products Europe

JFN Productions celebrates its partnership with Natural & Organic Products Europe for the sixth year running.

The show is Europe's biggest natural and organic trade event, taking place at ExCeL, London on 22-23 April 2018.

Visit us on Stand S44 where you can pick up your free copies of our trade & consumer magazines and find out about the services we offer, including social media management, digital marketing, contract publishing and more.

Rude Health Magazine Awards 2017 winners announced

In the November/December 2017 issue of Rude Health magazine, we asked readers to vote for their favourite products in three key categories. Readers voted for Best Irish Product, Best International Product and Best Retailer Tried & Tested Product, (from a shortlist drawn from Irish Association of Health Stores staff reviews).

Each reader entry was put into a draw to win a luxury break at Knockranny House Hotel and Spa in Westport.

We had a fantastic response from the Rude Health magazine, social media and website community, whose votes gave us us a Winner and a Highly Commended product in each category. Find out who the winners were here.

Better Retailing Magazine Awards winner to be named at HFI Awards Luncheon

The winners of The Better Retailing Magazine Awards will be announced on March 15th at the Health Food Institute Awards Luncheon.

The Better Retailing Magazine Awards, designed to seek out and recognise excellence in independent health store retailing, are run in conjunction with the Health Food Institute. Each year natural health stores throughout the UK and Ireland are visited by Better Retailing Magazine's Secret Shoppers, and an overall winner and highly commended stores selected.

Read about the winners here...

Your Healthy Living Awards 2017 winners announced

We're delighted that so many of our readers - from across the Your Healthy Living magazine, social media and website community - took the time to vote for their favourite health products in the Your Healthy Living Awards 2017.

Each reader entry was put into a draw to win a fantastic spa break for two at K West Hotel & Spa in London.

The nine awards categories covered the whole spectrum of natural and organic products, from Best Free From to Best Beauty. Find out who the winners were here.

Your Healthy Living Product Awards 2017 - Nominations Now Open

We are now taking this year's nominations for the highly successful Your Healthy Living Product Awards. Nominate your best seller, a new product or a product that you are focusing on and enter in one of the categories.

Read more here...

Come and see us on Stand K60 at Natural & Organic Products Europe

JFN Productions celebrates its partnership with Natural & Organic Products Europe for the fifth year running.

Read more here...

Better Retailing Secret Shopper Award results announced

The Better Retailing Awards are run in conjunction with the Health Food Institute to reward excellence in health food retailing.

Read more here...

Rude Health Magazine Award winners announced

In the November/December 2016 issue of Rude Health magazine we asked readers to vote for their favourite natural products, from a shortlist drawn from Irish Association of Health Store staff reviews.

Read more here...

Better Retailing Awards winner to be named at HFI Annual Lecture

The winners of The Better Retailing Awards will be announced on March 9th at the Health Food Institute’s Annual Lecture and Luncheon.

Read more here...

Your Healthy Living Awards go from strength to strength

The Your Healthy Living Awards are now in their sixth year and we’re delighted that so many of our readers – from across the Your Healthy Living magazine, social media and website community – have taken the time to vote for their favourite health products.

Read more here...

Your Healthy Living Product Awards 2016 – Nominations Now Open

The waiting is finally over and we are now taking nominations for the highly successful Your Healthy Living Product Awards.

Read more here...

Celebrating four years of partnership

JFN Productions celebrates its partnership with Natural & Organic Products Europe for the fourth year running!

Read more here...

Rude Health Awards 2015 announced

Do you know what the favourite natural products are in Ireland?

In the November/ December 2015 issue we asked Rude Health readers to vote for their favourite natural products.

Read more here...

Dublin store is Better Retailing Awards winner

At Better Retailing magazine we run our Secret Shopper awards annually, and are proud to have the award sponsored by the Health Food Institute. The idea is to seek out and reward true excellence in retailing, something that both our magazine and the Health Food Institute are keen to celebrate.

Read more here...

Health claims judgment "disappointing for industry and consumers", says HFMA

The Health Food Manufacturers Association has called the European General Court's decision on permitted health claims "disappointing news for industry and consumers".

Read more here...

Organic becomes mainstream

With working class households making up nearly one third of sales, organic is no longer a middle class preserve – and some say it is even fuelling Britain’s foodie culture.

Read more here...

Organic health and beauty sales up 20%

UK sales of organic health and beauty products went up by 20% last year.

A recent report by the Soil Association’s Organic Market reveals that in 2014 certified organic healthy and beauty product sales rose to £44.6 million.

Read more here...